Thursday, January 21, 2010

Miami Stadium Gets New Name For Super Bowl

Football fans have a new name to get used to as this year’s Super Bowl nears. When the teams line up for kickoff, it won’t be at Land Shark Stadium. That short-lived name was replaced Jan. 20 with a whole new moniker in time for the big game.

Sun Life Stadium, instead, will be the name touted in newscasts and live coverage of the game. The Canadian-based insurance company bought the right to name the stadium in a deal announced this week. It seems the company is paying an estimated $4 million a year for five years.

The Miami venue has undergone several name changes since it opened in 1987. It was originally known as Joe Robbie Stadium, after the Dolphins’ original owner. It has also been known as Dolphins Stadium, Pro Player Park, Pro Player Stadium and most recently Land Shark Stadium. That last deal was with music legend Jimmy Buffett. The one-year deal was meant to tout the singer’s Margaritaville restaurants.

No matter what it’s called, the Miami stadium will be the place to be Feb. 7 when the Super Bowl gets underway. Although the final matchup has yet to be determined, fan excitement is really starting to surge. With only the Colts, Jets, Saints and Vikings left in the contest, there’s little doubt the final matchup will be a great one.

If you’re getting ready to root on your favorite team, you can do so in style. With the right Super Bowl gear, you can show your team colors and look great in the process. Even if you can’t make it to Sun Life Stadium to help break in the new name in person, you can show your spirit at home with T-shirts, jerseys and more.

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